September 22, 2020

Betty Bushman Passes

Betty Bushman, aka Betty Caywood, died September third. She was the first woman to broadcast major league games:

Ms. Bushman (who was known at the time as Betty Caywood) was a pioneer — the first woman to call a major-league baseball team’s games. But her hiring was a promotional ploy by Mr. Finley, then baseball’s foremost perpetrator of gimmicks. He needed her to appeal to “the dolls,” as he put it — to turn more women into A’s fans.

As she tried to bring a feminine perspective to baseball, she endured sexism, including the refusal of baseball writers to let her eat in the dining room at Fenway Park. She was also the subject of headlines like “A Breakthrough! Finley Signs a Girl” and the focus of frequent references to her blond hair and blue eyes.

The job did not last long. She worked on only 15 games before her contract expired, and Mr. Finley declined to renew it. Nonetheless, she enjoyed working with her partners, Monte Moore and George Bryson; briefly made more money than she had in the past; and was proud to have broken into an exclusively male sportscasting bastion.

NYTimes.com

My thoughts go out to her family and friends.

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